ROLEMODEL (formerly RLMDL) is an indie pop/electro/shoegaze music act founded by Toronto musician-producer Jordan Allen, who first began the project as a “solo noise pop sound experiment” in 2011.

After releasing several EPs, ROLEMODEL’s debut full-length album, Before Then Was Now, was released in 2013, earning the band positive reviews in Pitchfork, Consequence of Sound, BBC6 and more. The project soon morphed into a new, fully integrated 4-piece live band, and began performing regularly in the Toronto circuit alongside acts such as Hamilton Leithauser (the Walkmen), Big Data, Diamond Rings, Young Magic, and Viet Cong.

Rolemodel “Claire” released May 12th 2015 via Hand Drawn Dracula.

“The Toronto band blends confessional themes and dreamy shoegaze” – POP MATTERS

“ROLEMODEL meet new wave and shoegaze in the middle, weaving sparkling synths around intricate guitar work and lyrical introspection” – COMPLEX

“the sticky, hazy, dreamy thing that gets stuck in your mind on a humid July afternoon” – OUT MAGZINE

“A utopian trance woven together by a metronomic drum loop and hazy riff, the track drifts off into its own reverie as Allen’s mystifying voice repeats his phrases as a form of hypnosis” – PITCHFORK

“Just when all seems at peace, the ethereal vocal waves and misty synths crash over you” – SPIN

“a nice slice of new romantic shoe gaze all the way from that their Canada. And just check out the power chorus on this!” – BBC


PHOTO by Jesse Upton
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PHOTO by Jesse Upton
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PHOTO by Jesse Upton
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1. Claire
2. Teen Idol
3. Trans Canada Misery
4. Who You Know
5. Cruel Intensions
6. Until (feat. Praises)

HDD042  · RELEASE DATE: May 12th, 2015

“The music of Rolemodel is often described as “dreamy,” “hazy,” “ethereal” – the list of adjectives with nods to the subconscious go on – and continues on “Until,” an intoxicating new track” – FLAVORWIRE

“a downtempo emotional journey with a killer chorus synth hook” – SILENT SHOUT

“Sculptant ses mélodies pop atmosphériques au moyen d’une lead guitar fluette ou perçant dans un halo de synthétiseurs à grandes envolées lyriques, l’originaire de Toronto n’hésite pas à libérer l’électricité quand il s’agit d’enquiller ses refrains ou ralentir gravement le tempo” – HARTZINE

“ROLEMODEL bring ’80s new wave music into the 21st century by mixing electronic and shoegaze elements with flair” – EXCLAIM!

Written and produced by Rolemodel. Vocals and Lyrics on “Until” by Jessica Crowe (Praises). Drums for track 1, 2 and 6 performed by Michael Laing. Recorded by Alex Bonenfant at Noble Street studios, Toronto Canada. Mastered by Jason Fee.

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